projects
I combine a knack for words and a knowledge of the customer to create meaningful, memorable
[& monetizable] brand moments.
a foundational brand strategy deck that transformed audience insights into a unified brand framework, establishing Cambria’s purpose, voice, and visual identity.
a reusable campaign messaging framework that gave Cambria’s product launches & event initiatives a blueprint for clarity, tone, and alignment.
a showstopping piece that fused bold visuals and elevated brand messaging to capture Cambria’s craftsmanship, scale, and sophistication.
a ghostwritten blog that built momentum and showcased the solutions of an on-the-rise fintech startup.
a wildly successful equity crowdfunding campaign that garnered $8.7M in investment.
a targeted presentation that turned fintech features into faith-based benefits, helping tiptap build trust and momentum in a new market.